Our new worldwide dates are now available

Robert Seviour bush-hacking@earth.li
Thu, 13 Nov 2003 20:03:56 -0000


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Closing Techniques Workshop
One day workshop
What if the customer says:
·          ·          ‘It’s too expensive’
·          ·          ‘We’re happy with our present supplier’
·          ·          ‘I want to think about it’
 
Can you handle these common objections?
By far the most efficient way to be more profitable is to turn more of the enquiries you receive into paid orders.  For this, the ability to resolve objections is critical - either you close or you lose the sale.
And if you answer ‘How much discount will you give me?’ with: ‘I’ll ask my boss’, you waste profit, which could be yours with a better reply.
 
In only a day I will teach you techniques which overcome these objections and more. You will be able to use them immediately to win profitable orders.
 
There is no need to lose business to your competitors or give big discounts. 
 
Fee for this event is £300. 
 
Selling for Engineers
One-day Seminar
 
The Selling for Engineers seminar is a good introduction to effective sales principles for people who are new to selling, and also a useful refresher for ‘old hands’.  It applies to selling both technical products and intangible services.
 
Many Sales Engineers have been learning the technical skills of their job for years but have had little formal training in selling.  This course helps correct that imbalance.  
Typical job titles of delegates: Sales Engineer, Account Executive and Business Development Manager.
 
Fee for this event is £300.
 
 
 
Telephone Sales Prospecting for Engineers
One-day Workshop
This event is a practical workshop teaching people in technical companies how to find new customers on the phone.  It is applicable to business development for both tangible products and intangible services.  The first session addresses whom to target, what to say and how to handle problems.  The remainder of the day consists of live sales calls with coaching from Robert Seviour; the objective being to give delegates some positive experiences of prospecting, make sales appointments and maybe sell something!
 
Please note that this telephone sales prospecting event is restricted to a maximum of six delegates to permit individual coaching.
Fee for this event is £300.
 
 
 
 
 
 
If you have never had any formal sales training or need a refresher, don’t continue to work at a disadvantage. 
 
 
Reservations and information
Please contact Sue on: 
 
Tel:  +44(0)1481 720 294     Fax: +44(0)1481 720 317
 
If sales training is not an issue for your company please reply to this email with the word “DELETE” in the subject line.     We will remove your details promptly.

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<P class=MsoBodyText style="MARGIN: 6pt 0cm 0pt; TEXT-ALIGN: center" 
align=center><B style="mso-bidi-font-weight: normal"><SPAN 
style="FONT-SIZE: 18pt; FONT-STYLE: normal; mso-bidi-font-style: italic">Closing 
Techniques Workshop<?xml:namespace prefix = o ns = 
"urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></B></P>
<P class=MsoBodyText style="MARGIN: 6pt 0cm 0pt; TEXT-ALIGN: center" 
align=center><SPAN style="FONT-STYLE: normal; mso-bidi-font-style: italic">One 
day workshop<o:p></o:p></SPAN></P>
<P class=MsoNormal 
style="MARGIN: 12pt -34.7pt 12pt -9pt; TEXT-INDENT: 9pt; mso-outline-level: 5; mso-layout-grid-align: none; punctuation-wrap: simple"><B 
style="mso-bidi-font-weight: normal"><SPAN 
style="FONT-SIZE: 17pt; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt">What if 
the customer says:<o:p></o:p></SPAN></B></P>
<P class=MsoNormal 
style="MARGIN: 0cm 0cm 0pt 68.05pt; TEXT-INDENT: -19.85pt; tab-stops: list 68.05pt; mso-list: l0 level1 lfo1"><SPAN 
style="FONT-FAMILY: Symbol; mso-bidi-font-weight: bold; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol"><SPAN 
style="mso-list: Ignore">·<SPAN 
style="FONT: 7pt 'Times New Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</SPAN></SPAN></SPAN><SPAN 
style="FONT-FAMILY: Symbol; mso-bidi-font-weight: bold">·</SPAN><SPAN 
style="FONT-SIZE: 7pt; mso-bidi-font-weight: bold"><FONT 
face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</FONT></SPAN><B><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'">‘It’s too 
expensive’<o:p></o:p></SPAN></B></P>
<P class=MsoNormal 
style="MARGIN: 0cm 0cm 0pt 68.05pt; TEXT-INDENT: -19.85pt; tab-stops: list 68.05pt; mso-list: l0 level1 lfo1"><SPAN 
style="FONT-FAMILY: Symbol; mso-bidi-font-weight: bold; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol"><SPAN 
style="mso-list: Ignore">·<SPAN 
style="FONT: 7pt 'Times New Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</SPAN></SPAN></SPAN><SPAN 
style="FONT-FAMILY: Symbol; mso-bidi-font-weight: bold">·</SPAN><SPAN 
style="FONT-SIZE: 7pt; mso-bidi-font-weight: bold"><FONT 
face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</FONT></SPAN><B><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'">‘We’re happy 
with our present supplier’<o:p></o:p></SPAN></B></P>
<P class=MsoNormal 
style="MARGIN: 0cm 0cm 0pt 68.05pt; TEXT-INDENT: -19.85pt; tab-stops: list 68.05pt; mso-list: l0 level1 lfo1"><SPAN 
style="FONT-FAMILY: Symbol; mso-fareast-font-family: Symbol; mso-bidi-font-family: Symbol"><SPAN 
style="mso-list: Ignore">·<SPAN 
style="FONT: 7pt 'Times New Roman'">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</SPAN></SPAN></SPAN><SPAN style="FONT-FAMILY: Symbol">·</SPAN><SPAN 
style="FONT-SIZE: 7pt"><FONT 
face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 
</FONT></SPAN><B><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'">‘I want to 
think about it’</SPAN></B><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'"><o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Can you handle these common 
objections?<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 6pt 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">By far the most efficient way to be more profitable 
is to turn more of the enquiries you receive into paid orders.<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>For this, the ability to resolve 
objections is critical - either you close or you lose the 
sale.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 6pt 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">And if you answer ‘How much discount will you give 
me?’ with: ‘I’ll ask my boss’, you waste profit, which could be yours with a 
better reply.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><SPAN 
style="mso-spacerun: yes">&nbsp;</SPAN><o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm -16.7pt 0pt 0cm"><SPAN 
style="FONT-FAMILY: Arial">In only a day I will teach you techniques which 
overcome these objections and more. You will be able to use them immediately to 
win profitable orders.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">There is no need to lose business to your competitors 
or give big discounts. <o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 10pt; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Fee for this event is £300</SPAN><SPAN 
style="FONT-SIZE: 10pt; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt">. 
<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center" 
align=center><B><SPAN 
style="FONT-SIZE: 18pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></B></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center" 
align=center><B><SPAN style="FONT-SIZE: 18pt; FONT-FAMILY: Arial">Selling for 
Engineers<o:p></o:p></SPAN></B></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 6pt; TEXT-ALIGN: center" 
align=center><SPAN style="FONT-FAMILY: Arial">One-day 
Seminar<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">The Selling for Engineers seminar is a good 
introduction to effective sales principles for people who are new to selling, 
and also a useful refresher for ‘old hands’.<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>It applies to selling both technical 
products and intangible services.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Many Sales Engineers have been learning the technical 
skills of their job for years but have had little formal training in 
selling.<SPAN style="mso-spacerun: yes">&nbsp; </SPAN>This course helps correct 
that imbalance.<SPAN style="mso-spacerun: yes">&nbsp; 
</SPAN><o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Typical job titles of delegates: Sales Engineer, 
Account Executive and Business Development Manager.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Fee for this event is £300.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center" 
align=center><B><SPAN style="FONT-SIZE: 18pt; FONT-FAMILY: Arial">Telephone 
Sales Prospecting for Engineers<o:p></o:p></SPAN></B></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 6pt; TEXT-ALIGN: center" 
align=center><SPAN style="FONT-FAMILY: Arial">One-day 
Workshop<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 6pt 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">This event is a practical workshop teaching people in 
technical companies how to find new customers on the phone.<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>It is applicable to business development 
for both tangible products and intangible services.<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>The first session addresses whom to 
target, what to say and how to handle problems.<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>The remainder of the day consists of 
live sales calls with coaching from Robert Seviour; the objective being to give 
delegates some positive experiences of prospecting, make sales appointments and 
maybe sell something!<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><B><SPAN 
style="FONT-FAMILY: Arial">Please note that this telephone sales prospecting 
event is restricted to a maximum of six delegates to permit individual 
coaching.<o:p></o:p></SPAN></B></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">Fee for this event is £300.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-SIZE: 10pt; FONT-FAMILY: Arial; mso-bidi-font-size: 12.0pt">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><B><SPAN 
style="FONT-FAMILY: Arial">If you have never had any formal sales training or 
need a refresher, don’t continue to work at a disadvantage</SPAN></B><SPAN 
style="FONT-FAMILY: Arial; mso-bidi-font-family: 'Times New Roman'">. 
<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN 
style="FONT-FAMILY: Arial">&nbsp;<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><o:p><FONT 
face="Times New Roman">&nbsp;</FONT></o:p></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><B><I><SPAN 
style="FONT-FAMILY: Arial">Reservations and 
information<o:p></o:p></SPAN></I></B></P>
<P class=MsoHeader style="MARGIN: 0cm 0cm 0pt; tab-stops: 36.0pt"><SPAN 
style="FONT-FAMILY: Arial">Please contact Sue on: <o:p></o:p></SPAN></P>
<P class=MsoHeader style="MARGIN: 0cm 0cm 0pt; tab-stops: 36.0pt"><SPAN 
style="FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center" 
align=center><B style="mso-bidi-font-weight: normal"><SPAN 
style="FONT-SIZE: 14pt; FONT-FAMILY: Arial">Tel:<SPAN 
style="mso-spacerun: yes">&nbsp; </SPAN>+44(<SPAN 
style="mso-bidi-font-weight: bold">0)1481 720 29</SPAN>4<SPAN 
style="mso-spacerun: yes">&nbsp;&nbsp;&nbsp;&nbsp; </SPAN>Fax: +44(<SPAN 
style="mso-bidi-font-weight: bold">0)1481 720 
317<o:p></o:p></SPAN></SPAN></B></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center" 
align=center><B style="mso-bidi-font-weight: normal"><SPAN 
style="FONT-SIZE: 14pt; FONT-FAMILY: Arial"><o:p>&nbsp;</o:p></SPAN></B></P>
<P class=MsoBodyText style="MARGIN: 6pt 0cm 0pt"><EM>If sales training is not an 
issue for your company please reply to this email with the word “DELETE” in the 
subject line.<SPAN style="mso-spacerun: yes">&nbsp;&nbsp;&nbsp;&nbsp; </SPAN>We 
will remove your details promptly.</EM></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><o:p><FONT 
face="Times New Roman">&nbsp;</FONT></o:p></P></DIV></BODY></HTML>

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